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Here is the question people ask when I mention mobile is important; “Really - now I need a mobile website too - doesn’t this just automatically happen?”
So, first, is mobile Important?
You already know the answer to this - “of course it is, you say. It’s just one more place I need to be; just like Facebook, and LinkedIn, and Yelp, blah.blah,blah… “ Read More.
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Pinterest is such a no-brainer and easy site to use that it is unusual for me to not recommend to my clients that they have a presence on Pinterest and post there. If you are already posting other places, like Facebook as an example, it takes just 5 minutes more to add the same post to Pinterest, so why not?
Actually pinterest is a much-overlooked and maligned social media platform.
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You don’t really hate Yelp, right? What you probably don’t like about Yelp is the possibility of getting a bad review posted to Yelp that you have no way of controlling. And it might not even be anywhere near true. Am I right?
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Being found online when someone searches for what you offer, products or services, is certainly desirable, particularly coming up on page 1 or 2 of search results. And of course, the goal is to have this happen without paying for an ad.
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Facebook has made it a lot harder for businesses to get visibility for their posts without paying. They have done this by tweaking the algorithm that determines what your friends and followers see in their newsfeed.
According to Facebook, there is just too much that is being posted now to show you everything that your friends and the pages you have liked and are following have posted;
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Today I want to take 5 minutes and help you PowerUP and Get More Business using social media. This is good because we all want more business. And we all also know social media is important. If you don’t use social media and your business is not visible on the internet, you are losing out on sales, essentially giving money to the competition.
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Here is another article on questions I commonly get asked. For those of you new to this series or who don’t know me, I am Helene Berren, marketing coach extraordinaire. I thrive on helping businesses grow.
I do this by demystifying marketing and explaining how you can do it yourself, offering trainng, or I’ll do it for you, if you do not have the time nor interest in doing it yourself.
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Hello. So we meet again. For those of you new to this series or who don’t know me, I am Helene Berren, marketing coach extraordinaire. I thrive on helping businesses grow. This is the 10th article in a series of articles designed to answer the questions I most commonly get asked when doing workshops and webinars.
My goal is to demystify marketing and explain how to do it, train you, or do it for you, if you do not have the time nor interest in doing it yourself.
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Video content could be the best content you can post on social media right now. Certainly there are many sites, including Facebook™, whose algorithms heavily favor video content. And in the case of Facebook™, even offer live streaming capabilities. And there is no doubt that video content is very eyecatching. And eyecatching is important, whether on social media, websites, or ads.
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I think, without too much convincing, that most business-owners would agree that having online visibility is desirable. You probably will find those that do not think it is of utmost importance, but all would probably agree it cannot hurt.
However, for me, when I look at the statistics of the percentage of people that search online for a product or service they want, from a local cup of coffee, to a plumber, to a car, either through their computers or more and more, their cell phones, any company that does not put some effort into being found online is being foolish.
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